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Landlord leasing
Marketing buildings, filling vacancies, and negotiating lease terms on an owner's behalf.
Exclusive Tenant Representation · Greater Boston
The landlord has a broker.
The landlord has a broker.
Who's representing you?
WRA represents tenants only — never landlords. No conflicts. No divided loyalty. Just 60+ years of combined experience making landlords compete for your business.
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Years Combined Experience
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Typical Occupancy Savings
$0
Cost To You — Ever
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Tenant-Side. Always.
The Structural Problem
Every negotiation has two sides of the table. Your broker can only sit on one.
Traditional brokerages represent landlords and tenants at the same time. That's not a service model — it's a conflict of interest with a business card.
Traditional Brokerage
Divided loyalty, by design
The same firm lists the landlord's building, manages the landlord's portfolio — and claims to negotiate against them on your behalf.
Webster Realty Advisors
One side. Yours.
WRA has zero landlord listings and zero landlord clients. Our fiduciary duty points in exactly one direction — across the table, fighting for you.
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Follow the Revenue
Before you ask who your broker represents, ask who else pays their firm.
Large, full-service brokerages generate substantial revenue from owners and investors across multiple service lines. Tenant representation is one relationship within a much larger platform of owner business.
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Property management
Long-term operating relationships that can span entire buildings and owner portfolios.
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Investment sales
Advising owners on selling assets and maintaining relationships for future transactions.
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Financing & valuation
Supporting ownership objectives through debt placement, valuation, and capital advice.
Webster Realty Advisors
One revenue model: tenant representation.
WRA has no landlord listings, property-management assignments, investment-sales mandates, or owner relationships to preserve. We remove the structural conflict before the negotiation begins.
Structural Alignment
Your broker may represent you. But who does their firm represent?
Large, full-service firms may also serve the landlords across the table through leasing, property management, capital markets, financing, valuation, and investment services. WRA eliminates that structural conflict by representing tenants exclusively.
Structurally alignedPotential conflict to manage
What matters to you
WRA
Traditional Firm
Core business model
✓Tenant representation only
!May serve tenants, landlords, owners & investors
Who else pays the firm
✓Tenants are our only clients
!Landlords, owners, investors & tenants
Relationship with the target landlord
✓No landlord-client relationship to preserve
!May already serve the landlord across several departments
Revenue tied to landlords
✓No listings, management or investment services
!May lease, manage, sell, finance or value owner assets
When interests collide
✓No landlord-side conflict exists
!Conflict may be disclosed, consented to or managed
Undivided tenant advocacy
✓Structural — our only client is the tenant
!Conditional when obligations exist on both sides
See the full comparison
Free to negotiate against any landlord
✓Every building in the market
!May require consent or a conflict protocol
Whose relationship matters most
✓Your tenant relationship
!Your deal may compete with a recurring owner relationship
Your deal's priority level
✓Focused deal volume with principal-level attention
!Higher-volume platform with layered account coverage
Project management & vendor coordination
✓Included, no extra cost
!Often a separate service
Cost to you
✓Zero cost to you, paid by landlord
!Typically landlord-paid, with potential divided interests
The Leverage Window
Your negotiating power has an expiration date
The single biggest mistake tenants make is starting too late. Leverage peaks when you have time to create real alternatives — and collapses as your lease expiration approaches.
Strong position — landlords compete for you
Options narrowing — urgency shows
Weak position — switching is now painful
The Cost of Going Alone
Same space. Same landlord. Different outcome.
Illustrative 5-year total occupancy cost on a 5,000 SF Greater Boston office lease — negotiated with and without representation.
Unrepresented renewal
Landlord's first offer, signed as-is. No competing proposals, no concessions captured.
WRA-negotiated deal
Competitive process — rent reduction, free rent months & TI allowance included.
Potential savings: up to $300,000 — 30% of total occupancy cost
Illustrative example based on typical outcomes; actual results vary by deal, submarket, and timing.
How We Work
A process built around leverage
Whether you're renewing, relocating, purchasing, or subleasing — every engagement follows a strategy designed to put landlords on an equal playing field, competing for you.
Strategy
We evaluate your space requirements, growth projections, and financial objectives to determine the most advantageous path — renewal, relocation, or restructuring.
Market Analysis
Full visibility into available options, comparable transactions, and current landlord concessions — so every decision is made with complete market intelligence.
Negotiation
We negotiate directly with landlords to secure rent reductions, TI allowances, free rent, flexibility provisions, and protections within the lease.
Transaction Management
End-to-end management — tours, proposals, financial analysis, lease review, and coordination with attorneys, architects, and contractors.
Selected Client Results
Strategy measured in business outcomes
Real assignments. Documented economics. Tenant-side advice built around what each client actually needed.
Featured Case Study
More space. Lower rent. Zero build-out cost.
How WRA helped F.L. Putnam expand from Wellesley to a furnished, plug-and-play Needham office while reducing annual base rent by approximately $42,000.
Read the F.L. Putnam case study+35%Larger footprint: 6,000 SF versus 4,424 SF
~$42KAnnual base-rent savings
$3,490Lower monthly base rent
$0Build-out and furniture costs
The selected space also included two garage parking spaces and immediate occupancy.
HomeWorks Energy Case Study
$567,000 in net savings. Eight-month payback.
How WRA uncovered a termination right, eliminated more than $1.4 million in future obligations, and relocated HomeWorks Energy into a right-sized Charlestown headquarters.
Read the HomeWorks Energy case study$567KNet savings through October 2028
35%Reduction in annual occupancy costs
$1.4M+Future rent obligations avoided
8 mo.Time to recapture the termination fee
The new 7,505 SF Schraffts Center office includes 20 parking spaces and a more efficient hybrid-work layout.
Client Results
Don't take our word for it
Insights & Market Intelligence
All articles →
Know the market before you negotiate
Lease Strategy
Two Leverage Tools Every Tenant Has — But Few Actually Use
Real leverage is driven by two factors that shape every negotiation: time and options.
Read article →Negotiation
Navigating Commercial Lease Negotiations: A Complete Guide
Essential strategies to secure the best possible terms — before you sign anything.
Read article →Boston Market
Boston Office Market: Road to Recovery — or More Bumps Ahead?
High vacancy and record concessions mean one thing: tenants hold the leverage right now.
Read article →Your lease is a negotiation.
Start acting like it.
Tell us where you stand — lease expiring, outgrowing your space, or just unsure if you're overpaying. We'll review your situation and tell you exactly what your options are worth.
10 Central St, Topsfield, MA · 339-217-0143 · No cost. No obligation. No landlord conflicts.